There are 5 easy steps you need to follow to persuade others in taking action or decision that can fulfil your target and goal. Those 5 steps must be viewed in 2 different point of view, i.e.,
- What are my own objectives?
- What is the subject looking for from me?
Let see the table below to understand the 5 formula seeing from those 2 point of view,
Atention
You have to use your best judgement in selecting appropriate topics for Front Talk. You will want to avoid topics that may trigger a negative or unsettling response. For example, some people are uncomfortable discussion religion, family matters, politics or other personal areas. When planning Front Talk, it is important to focus on what you already know about the person you will meet, and choose a topic which you know is going to bring about pleasant associations.
As far as my concerns, you might not get like from the person you have influenced, but you must get his/her respect. For instances, your parent should love and like you more than others, but without get their respect, you will not success in proposing something to them. However, when you get liking, it will easier to get respect.
Interest
Before we can get the action that we desire, we must identify the specific, individual benefits to this particular client - "What can you do for me or my situation?", or “What is in it for me?”. Each person will have individual needs that can be converted into benefits for them or their situation. The only way you will understand what is other looking from is doing active listening. If you are not success in this step, you will never get success for the next step.
Desire
Decision
Action
I often sees a person who has skill in persuade others, who easily get like and respect due to good in speak and has a remarkable reputation, get fail in selling what he/she need someone to do just because fail in understanding that someone’s situation. However, by the position, you can easily ask someone to do what you want them to do, but the ownership of the action taken will be gone. They will feel it is not their responsibilities, it is yours, therefore, they do not have a strong motivation to make it success. Indeed, they will try to sneak behind you.
So, based on my experiences, the 5 steps above can be concluded as below,
- Get respect from the person you deal with,
- Understand their situation, align with your situation, then truthfully offer your proposal to help them win their situation,
- Show them the reasons, facts, information, and war story to support your claim,
- Urge him/her to act – not to react,
- Close it or get their commitment on timely manner.